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Writer · Short-form video · Filmmaking

Allyne Jones

Writer and video storyteller making short-form ads and films.

I'm finishing a degree in General Studies with a focus in creative writing, and I'm bringing that training to video. I write the script, plan the shots, film, and edit, and I care most about the first three seconds: the line or image that makes someone stop scrolling.

Right now I'm producing a TikTok ad series for a small business and building toward filmmaking. [Add a sentence about the kind of stories you want to tell.]

ScriptwritingConcept & storyboardingShootingEditingAd copy
Spec video · Self-initiated

Ninja Crispi: Unboxing & First Use

A UGC-style spec video walking through the Ninja Crispi from sealed box to first meal, the way a new owner would experience it.

Spec video
The brief I set

Show a first-time owner’s honest experience with the Crispi, from opening the box to the first cook, and make clear that one glass dish handles cooking, serving, and storing with nothing extra to wash.

Audience

Busy professionals, parents, or students, especially those with limited kitchen space.

Opening

Opens as an episode of Tiny Kitchen Cooking, a series concept built around cooking in small spaces: "Hello and welcome to Tiny Kitchen Cooking."

Approach

I filmed the full first-use experience in one take-style walkthrough so viewers see real setup time and real results. The footage is built to be cut down into 15–30 second TikTok clips.

My role

Concept, filming, directing, and editing

Spec work. Not affiliated with or commissioned by SharkNinja.

Client campaign

Callspark: TikTok Ad Series

Short vertical ads for Callspark, a small software startup that texts back missed callers so no leads slip away. Each video will target one call-dependent industry, so owners recognize their own problem the moment it hits their feed.

ClientCallspark
PlatformTikTok, 9:16 video
TimelineLaunching Nov 2026
My roleConcept, script, shoot, edit
Video 1

Callspark for Real Estate

Hook: A new number calls while you're in a showing

Video 2

Callspark for Dentists

Hook: A new patient calls but nobody can answer the phone

The challenge

A problem owners can't see

Businesses that run on inbound calls lose leads every time a call goes unanswered, and most owners don't know it's happening. The ads need to make that loss feel real in a few seconds, build awareness, and send qualified viewers to the website.

Audience

Owners who live on the phone

Small and medium-sized business owners in call-dependent industries such as real estate, mortgage, home services, and the trades, who are losing potential clients to unanswered calls.

The idea

One industry, one missed call

Each video opens on a moment from a specific industry where the phone rings and nobody can pick up, then shows Callspark texting the caller back so the lead isn't lost.

Process

Backlog before launch

I'm building a backlog of 10–15 videos before the account goes live, so it can post consistently from day one instead of scrambling for the next video.

Status & results

Launching November 2026, posting 2–4 times per week. I'll track watch-through rate, profile visits, and clicks to the website, and use what performs best to steer the next round of videos.

Contact

Let's make something.

Open to creative marketing internships and video projects.